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Aalberts integrated piping systems An international umbrella corporation that has the most advanced integrated piping systems for the distribution of liquids and gases. Aalberts integrated piping systems An international umbrella corporation that has the most advanced integrated piping systems for the distribution of liquids and gases.
  • Organization
  • Industry
  • Project Type
  • My Role
  • Tools
  • Focus
  • Aalberts Integrated Piping Systems
  • Manufacturing and Integrated Piping Systems
  • In-House Visual and Digital Design
  • Visual Designer
  • Adobe Creative Cloud, Figma and Asana
  • Brand Design, Technical Marketing, App Design and Creative Operations
Project Details

Aalberts Integrated Piping Systems creates highly technical products, so one of my main responsibilities was turning detailed product information into clear and useful visual communication without losing accuracy. As an in-house visual designer, I worked across print, digital content, presentations, product literature, promotional materials, photography, and other branded materials.

One of the most valuable parts of my experience was visiting the manufacturing facilities and seeing how the products were made. It gave me a deeper understanding of the precision and work behind what I was designing. The valves and piping systems were no longer just product photographs and specifications. I had seen the production process and the people behind it.

I also created the visual direction for an Apollo Valves mobile app prototype in Figma. Because there were no existing app screens, I translated the visual system used across brochures and promotional materials into a digital interface. This required me to think through navigation, content organization, visual consistency, and how detailed product information could remain clear on a smaller screen.

My contributions also extended into creative operations. After identifying a need for stronger communication and project tracking, I researched several project management platforms and recommended Asana. I configured the system and helped the team adopt a clearer process for submitting, tracking, and managing creative requests.

My role at Aalberts grew beyond producing finished design pieces. I contributed to how technical information was organized, how the brand was applied across different formats, and how the creative process itself could be improved.

branded promotional materials

I designed branded promotional materials that moved from digital mockups into full production and real-world use. The finished pieces included T-shirts that were printed and distributed, vehicle window graphics that were installed, and other branded materials created for company use.

Each design required careful attention to logo placement, color, scale, and production requirements. The initial mockups helped stakeholders review and approve the work before the final pieces were manufactured and put into use.

3D mockup of GEAR logo design, created to display branding elements for stakeholder approval and final production. 3D mockup of branded t-shirt design featuring logo placement, used for stakeholder review and clothing production guidance. Template design for branded back window display, created to ensure proper logo placement and visual consistency.
3D mockup of Shurjoint branded hat, illustrating logo placement for stakeholder approval and manufacturing guidance.
3D mockup of Shurjoint grey polo design, showcasing branding and logo placement for stakeholder approval and production reference.

social media design

I designed branded social media graphics supporting product launches, employee recognition, industry events, company announcements, and educational content. Each post needed to communicate its message quickly while remaining consistent with the visual identity used across Aalberts and its product brands.

Because many posts featured technical products, I focused on clear hierarchy, readable information, strong product imagery, and layouts that could be understood at a glance. Together, the designs created a consistent social presence while allowing each topic and product to remain distinct.

Graphic design for social media showcasing Apollo Press' dielectric union product spotlight, created to highlight product durability, aimed at increasing brand awareness among industrial clients. Social media graphic celebrating Salesperson Day, highlighting the contributions of sales staff with company branding for follower interaction. Graphic design for social media showcasing Apollo Valves product spotlight, created to highlight product durability, aimed at increasing brand awareness among industrial clients. Graphic design for social media showcasing Shurjoint product spotlight, created to highlight product durability, aimed at increasing brand awareness among industrial clients. Promotional image for the Irrigation Show, showcasing event branding and highlighting product demonstrations for attendees. Promotional post for Trade Man Day, showcasing appreciation for trade professionals with branded content aimed at social media engagement. Employee spotlight graphic featuring Jeff, created to highlight team contributions and boost engagement on social media. Graphic design for social media showcasing Apollo items that Aalberts IPS carry, created to highlight product durability, aimed at increasing brand awareness among industrial clients. Graphic design for social media showcasing the multiple items Shutjoint has to offer, created to highlight product durability, aimed at increasing brand awareness among industrial clients.

apollo valves app prototype

I created the visual direction and interface prototype for an Apollo Valves mobile app in Figma. Because there were no existing app screens, I translated the visual system used across Aalberts product literature and marketing materials into a new digital format.

I focused on navigation, content hierarchy, usability, and presenting detailed product information clearly on a smaller screen. The prototype gave stakeholders a visual reference for how the app could look and function while maintaining consistency with the established brand.

Front-end UX design mockup of the Apollo online app interface, created for stakeholder review and to guide development and user experience enhancements.

product literature and print design

Design of Apollo PowerPress 4-page brochure, with 3D depictions of piping system focusing on product branding and visual consistency for stakeholder review.
Trifold brochure design for Apollo Petrochemical products, created to highlight branding, product features, and visual consistency for stakeholder review.
High-resolution design file example of the many information packets and files created. File is for Apollo PowerPress product image, designed to maintain brand consistency and enhance marketing materials.
What I Took From It

Working at Aalberts expanded how I think about design. Visiting the manufacturing facilities helped me understand the products, production process, and people behind the technical information I was given. That experience made me more thoughtful about accuracy and how design supports work happening beyond the marketing department.

I also learned how to carry an established brand across print, digital, social, mobile, and physical materials without making every piece feel identical. Creating the Apollo Valves app prototype strengthened my approach to organizing technical information for digital use, while introducing Asana showed me that some creative problems can be improved through better systems and communication.

This experience helped me grow into a designer who considers more than how the finished piece looks. I also think about how it will be used, how clearly it communicates, and how the process behind it can work better.